Aspirus Media Center

Suicide Prevention Awareness

Aspirus Health and 988 Lifeline Stress the Power of Checking In

9/4/2025

Shelly Missall, 988 Wisconsin Lifeline Outreach Coordinator & Heidi Pritzl, LCSW, Aspirus Suicide Prevention Coordinator

September is Suicide Prevention Awareness Month, a time to raise awareness, reduce stigma, and connect people to life-saving resources. Communities across the country will also observe Suicide Prevention Week (September 7–13) and World Suicide Prevention Day (September 10).

 

Heidi Pritzl, LCSW, Suicide Prevention Coordinator at Aspirus Health, says awareness starts with recognizing the warning signs.

 

“Some of the key signs of suicidal ideation include loneliness, feeling like a burden, withdrawing from friends or activities, or noticeable changes in sleep and appetite,” Pritzl explained. “There are also subtle signs, such as someone appearing calm after a period of distress. The most important step is to check in; ask if they’re okay and show you care.”

 

Pritzl also encourages people to pause and take a breath before having these conversations.

 

“Talking about suicide can feel overwhelming,” she said. “Check in with yourself first, then approach the individual with empathy. You might say, ‘I noticed you haven’t joined us for dinner lately, and I’m concerned about you.’ That combination of compassion and observation can open the door to help.”

 

Health care providers also play a critical role. “I call our providers the first responders,” Pritzl added. “From primary care to emergency rooms and specialty care, they are trained to identify warning signs, assess suicide risk, and connect individuals to the right resources and safety plans.”

 

Community support is equally important. “We can all model wellness at home, at work, and in schools,” said Pritzl. “When leaders and parents openly share how they care for their own mental health, it helps normalize these conversations and reduce stigma.”

 

One of the most important tools available is the 988 Suicide & Crisis Lifeline. Shelly Missall, Outreach Coordinator with the 988 Wisconsin Lifeline, says the resource is designed to be accessible, confidential, and judgment-free.

 

“988 is a national network of call centers, and in Wisconsin, we have one center that answers every call from the state,” Missall said. “When someone dials 988, they’ll speak with a trained counselor who listens, provides support, and connects them to resources. It’s not just for suicide crises. People call about stress, relationship issues, bullying, financial concerns, and more.”

 

Missall emphasizes that the line is available 24/7, free of charge, and anonymous. “Everybody’s crisis is personal, and we’re here to talk no matter what the situation is,” she said.

 

Aspirus Health encourages everyone to learn the warning signs, check in on loved ones, and use available resources. For immediate support, call or text 988. For ongoing care and resources, connect with your Aspirus provider.

 


 

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